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FCCS - Credit Union

FCCS is one of the most progressive credit unions in Victoria, with branches in Geelong, Corio, Broadmeadows and Sydney.

JWA&M was appointed FCCS's new advertising agency effective January 2003. A vibrant, new ad campaign strategy was created to revitalise the previous conservative, passive advertisements appearing in The Geelong Advertiser. After just one month of the new ad campaigns appearance, the results were on the board - A dramatic increase in funds flowing in, and an equally healthy rise in the number of loan approvals, including both motor vehicle and housing loans.

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